Strategic Finance and M&A Advisory

Most businesses don’t have full visibility into what drives or drains their company’s value. Not because the business isn’t strong, but because it hasn’t been set up to provide that clarity to the owner, or to look good to buyers and investors. Odin Mimir works to close that gap.

What We Do

Messy financials, unclear cash flow, and operational gaps often go unnoticed until they show up as problems: a missed opportunity, a stalled process, or a disappointing valuation. Investment bankers, who could help address these issues, are often too transactional to do so. They’re not inclined to assist when a transaction isn’t imminent.

Odin Mimir closes that gap. We work with middle-market business owners (typically $10M+ in revenue) and early-stage founders across three focus areas:

  • Strategic finance,
  • Fundraising support, and
  • Sell-side M&A advisory.

Whether you’re building value for the long run or preparing for a raise or sale, here’s how we help you get there.

Diagnose What’s Eroding Value

Identify the financial, operational, and team gaps that are hindering your growth and value, and course correct.

Build Clean Financials

Clean up and structure your financial reporting to gain decision-making clarity and set the right growth strategy.

Understand What Drives Value

Know the specific metrics and value drivers that matter most to investors in your industry, and where you stand today.

Turn Numbers Into a Story

Develop the narrative behind your numbers — strategy, moat, growth potential — that makes investors compete for your business.

Identify the Right Investors

Map the strategic buyers, PE firms, and family offices most likely to see full value in your business before a process even begins.

Maintain a Position of Strength

Build the foundation that gives you leverage when any growth or investment opportunity arises.

Who We Serve

We work with founders and owners, investors, and advisors to help them connect at the right moment.

Infographic showing our platform connects private companies, investors, and advisors

Founders and Business Owners

You’ve built something valuable. We help you package the story, fix what blocks growth, and maximize the value of your business.

Investors (e.g., PE & VC Firms, Family Offices, Strategics)

We help you discover businesses early to build relationships and streamline diligence before a formal process begins.

Advisors (e.g., Accountants, Lawyers, Financial Planners)

We connect advisors with middle market owners and early-stage founders to help them maximize value.

Let’s Talk About Where Your Business Stands